DellOro Sees Healthy Growth Outlook for Wi-Fi 7 in Enterprise Networks

October 8, 2025

Quick Listen:

In an era dominated by hybrid workplaces, proliferating Internet of Things devices, and increasingly data-intensive applications, U.S. businesses are urgently seeking ways to bolster their network infrastructure. The solution emerging at the forefront is Wi-Fi 7, a cutting-edge wireless standard that delivers unprecedented speeds, minimal latency, and the capacity to manage tomorrow's digital challenges. As adoption accelerates, industry analysts are spotlighting its potential to revolutionize enterprise connectivity across the nation.

Struggling with fragmented IT procurement that delays projects and spikes costs? Since 2003, Eye-In Technologies has streamlined tech sourcing with 10,000+ trusted products from Lenovo, Samsung, and more. Our intuitive platform and expert-curated solutions, like digital signage and WiFi, optimize workflows for enterprises. Source smarter, cut expenses, and boost efficiency with competitive pricing. Shop Now!

Dell'Oro Forecasts Strong U.S. Enterprise Wi-Fi 7 Growth Amid Surging Demand for High-Performance Networks

The enterprise wireless sector is experiencing a vibrant resurgence, with the Dell'Oro Group projecting a promising trajectory for Wi-Fi 7 in the United States. Their analysis reveals that enterprise-class Wireless LAN revenue surged by 16 percent year-over-year in the second quarter of 2025, marking a strong rebound from 2024's stagnation. Notably, North America led this expansion with over 20 percent growth, underscoring the region's pivotal role in driving market momentum. Siân Morgan, Research Director at Dell'Oro, attributes much of this to Cisco's strategic pricing, which maintained average Wi-Fi 7 access point costs well below those of initial Wi-Fi 6E offerings. This approach has spurred widespread adoption, facilitating a smoother shift to the newest Wi-Fi iteration.

This momentum is fueled by the imperative for enterprises to sustain hybrid work setups, where seamless transitions between various locations demand unflagging connectivity. The integration of demanding technologies such as augmented and virtual reality, artificial intelligence tools, and cloud-based collaboration systems amplifies the appeal of Wi-Fi 7's enhanced data rates and spectral efficiency. According to Dell'Oro's projections, Wi-Fi 7 is set to comprise more than one-third of indoor access point revenues with its shipments eclipsing those of Wi-Fi 6E around mid-year. This forecast aligns with observed trends, where Wi-Fi 7 shipments exhibited remarkable growth in the second and third quarters of 2024.

Beyond hardware, software revenues are playing a crucial role in this upswing. In North America and Europe, vendors are witnessing a rise in software earnings, a pattern anticipated to persist over the next five years and widen pricing gaps with regions like China. Enterprises are increasingly opting for subscription-based licenses that unlock AI-enhanced functionalities, such as advanced network operations, which are becoming integral to IT portfolios.

The Imperative of Wi-Fi 7 in Today's Enterprise Landscape

Transitioning to Wi-Fi 7 transcends mere velocity enhancements; it represents a strategic investment in a connectivity framework that underpins future innovations. Distinguished from earlier standards, Wi-Fi 7 introduces superior latency reductions and optimized spectrum usage, rendering it perfect for densely populated device environments. Envision expansive office complexes, vibrant academic halls, or medical facilities where real-time high-definition imaging transfers are routine. Its proficiency in managing concurrent high-throughput links positions it as a cornerstone for sectors advancing in automation, IoT integration, and AI applications.

Government initiatives in the U.S. are significantly propelling this adoption. The Federal Communications Commission has expanded the 6 GHz band for unlicensed Wi-Fi use since 2020, providing essential bandwidth for Wi-Fi 7's optimal performance. More recently, in December 2024, the FCC further opened the entire 6 GHz spectrum to very low power devices, paving the way for Wi-Fi 7 and beyond. Complementing this, the National Institute of Standards and Technology has issued guidelines on securing wireless local area networks and evaluating industrial wireless performance, emphasizing reliability in enterprise settings. These efforts bolster confidence in deploying robust wireless solutions.

Dell'Oro anticipates an 11 percent growth in overall WLAN revenue for 2025, propelled by Wi-Fi 7's swift integration and recovery from the previous year's downturn. This outlook is echoed in broader market analyses, with enterprise WLAN expected to expand by 12 percent, largely due to Wi-Fi 7's influence and preparations for Wi-Fi 8.

Wi-Fi 7 Deployments: Real-World Transformations in the U.S.

U.S. enterprises are actively harnessing Wi-Fi 7 to address practical needs. In higher education, institutions are trialing the technology to enhance digital learning environments, supporting edge computing and instantaneous collaborative tools for students and educators. For instance, universities are leveraging Wi-Fi 7's capabilities to manage high-density device scenarios in lecture halls and dormitories, ensuring reliable access for online resources and virtual simulations.

In healthcare, Wi-Fi 7 is facilitating breakthroughs in patient care. Hospitals are adopting it for seamless telemedicine, real-time monitoring, and rapid transfers of large medical files, which can expedite diagnoses and improve outcomes. This is particularly vital in facilities where low latency enables remote diagnostics and integration with IoT-enabled medical equipment.

Corporate settings are similarly benefiting, with campuses utilizing Wi-Fi 7 to drive IoT ecosystems and automation, from intelligent building systems to robotic operations in manufacturing. Trials have demonstrated substantial gains in throughput, efficiency, and latency, validating its enterprise value.

Resellers of enterprise tech are noting heightened interest in Wi-Fi 7 hardware, including access points and security devices. This demand correlates with Dell'Oro's findings on escalating software revenues for AI-optimized features, where businesses subscribe to licenses for enhanced network management. Vendors are capitalizing on this by packaging innovative services, further stimulating market growth.

Navigating the Hurdles of Wi-Fi 7 Implementation

Despite its advantages, adopting Wi-Fi 7 presents notable obstacles. The expense of premium access points and routers continues to pose a barrier, though competitive pricing from leaders like Cisco is mitigating this. Smaller firms, however, may find the initial outlay burdensome amid economic uncertainties.

Compatibility with existing Wi-Fi 6 and 6E infrastructure remains under refinement, potentially complicating upgrades and risking disruptions. The ecosystem's readiness is another concern; many current devices lack Wi-Fi 7 support, prompting caution in rollout strategies.

Security emerges as a critical issue, with CISOs examining vulnerabilities in high-velocity networks amid rising cyber risks. NIST's resources on wireless security provide essential guidance for mitigating these threats. Phased implementations are recommended to address these challenges effectively.

Seizing Opportunities in the Wi-Fi 7 Era

The prospects outweigh the pitfalls. Wi-Fi 7's superior bandwidth efficiency could reduce the number of required devices, trimming long-term ownership costs. Enterprises pursuing wireless-centric approaches stand to save on cabling infrastructure while enhancing flexibility.

In manufacturing and logistics, it empowers advanced robotics and automation, streamlining processes and minimizing delays. Financial institutions are exploring it for instantaneous, secure transactions, capitalizing on its latency advantages.

For suppliers and distributors, the U.S. landscape offers fertile ground, with intense rivalry fostering innovative offerings. Globally, the Wi-Fi 7 market is forecasted to hit $22.9 billion by 2030, boasting a 61.5 percent compound annual growth rate from 2025 onward, per BCC Research. North America is poised to lead, buoyed by IoT proliferation and sophisticated tech foundations.

Envisioning a Hyper-Connected Enterprise Future

As Wi-Fi 7 momentum builds, U.S. enterprises find themselves at a crossroads of opportunity. Dell'Oro envisions continued expansion through 2029, with acceleration tied to maturing ecosystems. IT executives are advised to craft detailed procurement plans, synchronize with device advancements, and emphasize security protocols.

This wireless evolution is reshaping how American businesses operate, from intelligent educational spaces to optimized healthcare delivery. Wi-Fi 7 elevates connectivity from a mere tool to a strategic edge. As organizations adapt, the infrastructures forging today's successes will define tomorrow's innovations.

Frequently Asked Questions

What is driving the rapid growth of Wi-Fi 7 adoption in U.S. enterprises?

Dell'Oro Group reports that enterprise wireless LAN revenue surged 16% year-over-year in Q2 2025, with North America leading at over 20% growth. This growth is driven by the need for hybrid work connectivity, integration of demanding technologies like AI and VR, and strategic pricing from vendors like Cisco that has made Wi-Fi 7 access points more affordable than initial Wi-Fi 6E offerings. The FCC's expansion of the 6 GHz spectrum for unlicensed use has also provided the essential bandwidth needed for Wi-Fi 7's optimal performance.

How does Wi-Fi 7 benefit enterprise networks compared to previous Wi-Fi standards?

Wi-Fi 7 delivers unprecedented speeds, minimal latency, and superior spectrum efficiency, making it ideal for high-density device environments like office complexes, universities, and healthcare facilities. Unlike earlier standards, Wi-Fi 7 excels at managing concurrent high-throughput connections, supporting real-time applications such as telemedicine, IoT automation, and AI-enhanced network operations. Dell'Oro projects Wi-Fi 7 will comprise over one-third of indoor access point revenues by the end of 2025, with shipments expected to surpass Wi-Fi 6E around mid-year.

What are the main challenges enterprises face when implementing Wi-Fi 7 networks?

The primary obstacles include the high cost of premium Wi-Fi 7 access points and routers, though competitive pricing is helping mitigate this barrier. Compatibility issues with existing Wi-Fi 6 and 6E infrastructure can complicate upgrades, and many current devices lack Wi-Fi 7 support, requiring careful rollout planning. Security concerns are also critical, as CISOs must address vulnerabilities in high-velocity networks amid rising cyber threats, making phased implementations with proper security protocols essential for successful deployment.

Disclaimer: The above helpful resources content contains personal opinions and experiences. The information provided is for general knowledge and does not constitute professional advice.

You may also be interested in: Software – Eye-In Technologies

Back to blog

Country/region

Language