Product Type | Label Printer |
Printing Technology | Direct Thermal |
Form Factor | Desktop |
Maximum Print Resolution (B&W) | 300 dpi |
Maximum Print Speed | 152.4 mm/sec |
Built-in Display | 4.3-inch LCD |
Standard Memory (RAM) | 256 MB |
Flash Memory | 64 MB |
Internal Cutter | Yes |
Power Requirements | 100 - 240 V AC, 50/60 Hz |
Warranty | 2-Year Premium Warranty |
Brother TD-4550DNWBC Desktop Direct Thermal Label Printer, 300dpi



Key Benefits

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- Supports multiple connectivity options including Wi-Fi, Bluetooth, and LAN, allowing integration into diverse enterprise environments
- Equipped with built-in cutter and LCD interface, increasing usability and operational efficiency
- Backed by a 2-year premium warranty and enterprise-level SOTI Connect certification, adding long-term value and manageability
Product Overview
The Brother TD-4550DNWBC is a performance-driven direct thermal label printer ideal for medium to high-volume environments. With a 300 dpi resolution and print speeds up to 152.4mm/sec, it delivers both speed and clarity. It supports various media types including wristbands, die-cut labels, continuous and fan-fold paper, enhancing operational versatility.
This model offers rich connectivity options—Bluetooth, Wi-Fi/MFi, USB, Ethernet, Serial, Host USB—for seamless system integration. It features a 4.3-inch LCD display and a built-in cutter for efficient label separation. With 256MB RAM and 64MB storage, it ensures reliable performance, and it's backed by a 2-year premium warranty. Additionally, its SOTI Connect certification makes it manageable within enterprise networks.
The printer’s compact form factor and universal power supply make it ideal for diverse settings. While country of origin and TAA compliance are unspecified, its robust features align with demanding business needs.
Specifications
Product Overview
Wireless Features
Wi-Fi Standard | 802.11b/g/n |
Wireless Security Protocols | WEP, WPA/WPA2-PSK |
Bluetooth Version | Bluetooth 5.0 (with MFi) |
Compliance & Origin
Certifications | ENERGY STAR, FCC, UL, CE |
SOTI Connect Certified | Yes |
Country of Origin | |
TAA Compliance |
Advanced Security Features
Network Protocol Support | TCP/IP, SNMPv3, HTTPS, SSL/TLS |
User Authentication | Yes |
Interfaces
USB Interface | Yes |
Host USB | Yes |
Ethernet Interface | Yes |
Serial Port | Yes |
Bluetooth Interface | Yes (with MFi certification) |
Wi-Fi Interface | Yes |
Physical & Environmental
Width | 180 mm |
Depth | 224 mm |
Height | 155 mm |
Weight | 2.5 kg |
Operating Temperature | 5°C to 40°C |
Storage Temperature | -20°C to 60°C |
Operating Humidity | 20–85% RH (non-condensing) |
Storage Humidity | 10–90% RH (non-condensing) |
Cloud Management & Licensing
Remote Management Compatibility | SOTI Connect |
Cloud Printing Support | Yes (via Brother Web Connect) |